At Racing IQ, we provide a full suite of services designed to maximize your impact and deliver measurable results across Asia’s diverse markets.
Media Buying & Planning
Strategic media planning across digital, print, broadcast, and out-of-home channels.
Negotiating premium placements to maximize reach and value.
Tailored media strategies that account for local market dynamics and cultural nuances.
Marketing Strategy & Execution
End-to-end campaign design and execution.
Brand positioning and message development to resonate with Asian audiences.
Integrated marketing campaigns that blend traditional and digital channels for maximum impact.
Product Management &
Market Entry Support
Guidance on launching new products or services in competitive Asian markets.
Ongoing lifecycle management to ensure product growth and relevance.
Localized strategies that adapt to regional preferences while maintaining global brand standards.
Analytical & Data-Driven Insights
Market research and surveys to uncover customer behaviour and preferences.
Performance tracking and reporting for campaigns, ensuring accountability and ROI.
Predictive analytics to optimise marketing spend and maximise effectiveness.
Audience Targeting & Engagement
Identifying and engaging the right customer segments.
Leveraging data to ensure campaigns reach high-value audiences.
Creating personalised experiences that drive loyalty and conversions.
